According to a survey conducted with small and medium-sized businesses (SMBs) selling on Amazon, almost half of Amazon's SMB sellers used more than two sales channels when selling online. Only about six of those surveyed businesses employed more than five digital sales channels.
Digital sales channel use distribution of small and medium-sized businesses (SMBs) selling in Amazon stores in the United States (U.S.) in 2019
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Amazon. (January 1, 2020). Digital sales channel use distribution of small and medium-sized businesses (SMBs) selling in Amazon stores in the United States (U.S.) in 2019 [Graph]. In Statista. Retrieved October 02, 2024, from https://www.statista.com/statistics/1239956/digital-sales-channel-use-of-amazon-smbs-in-the-us/
Amazon. "Digital sales channel use distribution of small and medium-sized businesses (SMBs) selling in Amazon stores in the United States (U.S.) in 2019." Chart. January 1, 2020. Statista. Accessed October 02, 2024. https://www.statista.com/statistics/1239956/digital-sales-channel-use-of-amazon-smbs-in-the-us/
Amazon. (2020). Digital sales channel use distribution of small and medium-sized businesses (SMBs) selling in Amazon stores in the United States (U.S.) in 2019. Statista. Statista Inc.. Accessed: October 02, 2024. https://www.statista.com/statistics/1239956/digital-sales-channel-use-of-amazon-smbs-in-the-us/
Amazon. "Digital Sales Channel Use Distribution of Small and Medium-sized Businesses (Smbs) Selling in Amazon Stores in The United States (U.S.) in 2019." Statista, Statista Inc., 1 Jan 2020, https://www.statista.com/statistics/1239956/digital-sales-channel-use-of-amazon-smbs-in-the-us/
Amazon, Digital sales channel use distribution of small and medium-sized businesses (SMBs) selling in Amazon stores in the United States (U.S.) in 2019 Statista, https://www.statista.com/statistics/1239956/digital-sales-channel-use-of-amazon-smbs-in-the-us/ (last visited October 02, 2024)
Digital sales channel use distribution of small and medium-sized businesses (SMBs) selling in Amazon stores in the United States (U.S.) in 2019 [Graph], Amazon, January 1, 2020. [Online]. Available: https://www.statista.com/statistics/1239956/digital-sales-channel-use-of-amazon-smbs-in-the-us/