E-commerce is booming in Czechia as the number of people shopping online grows. Czechs even spent the second-highest amount of money on the internet among Central and Eastern European countries after Estonia in 2023, and there is no doubt that this money went to e-shops.
Dominance of Alza
Although there are over 40,000 e-shops, Czech e-commerce is absolutely dominated by Alza. It is an online store operating mainly in Czechia and Slovakia since 2014. It is one of the largest online electronics retailers that sells products from various categories. Alza.cz is leading the e-commerce market, with net e-commerce sales of 1.17 billion U.S. dollars in 2022 generated in Czechia, followed by rohlik.cz with 317 million U.S. dollars. The great success of alza.cz is also evident from the relatively rapid increase in annual turnover since its inception.
Online shops
Czechs shop online for all sorts of goods, which is why there are many other e-shops besides alza.cz. For example, the fashion segment is dominated by zalando.cz and bonprix.cz, and the food and personal care segment is led by rohlik.cz.
Top online stores in Czechia in 2023, by e-commerce net sales
(in million U.S. dollars)
The e-commerce market encompasses the sale of physical goods via a digital channel to a private end user (B2C). Incorporated in this definition are purchases via desktop computer (including notebooks and laptops) as well as purchases via mobile devices such as smartphones and tablets.
The following are not included in the e-commerce market: marketplace platforms only, digitally distributed services (e.g. travel tickets), online stores dedicated to digital media downloads or streams as well as online stores dedicated to B2B markets nor sales between private persons (C2C). Market volume, market growth and all monetary figures at store level refer to the annual e-commerce net sales after the deduction of returns.
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ecommerceDB.com. (July 1, 2024). Top online stores in Czechia in 2023, by e-commerce net sales (in million U.S. dollars) [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1239869/ranking-of-online-stores-czechia/
ecommerceDB.com. "Top online stores in Czechia in 2023, by e-commerce net sales (in million U.S. dollars)." Chart. July 1, 2024. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1239869/ranking-of-online-stores-czechia/
ecommerceDB.com. (2024). Top online stores in Czechia in 2023, by e-commerce net sales (in million U.S. dollars). Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1239869/ranking-of-online-stores-czechia/
ecommerceDB.com. "Top Online Stores in Czechia in 2023, by E-commerce Net Sales (in Million U.S. Dollars)." Statista, Statista Inc., 1 Jul 2024, https://www.statista.com/statistics/1239869/ranking-of-online-stores-czechia/
ecommerceDB.com, Top online stores in Czechia in 2023, by e-commerce net sales (in million U.S. dollars) Statista, https://www.statista.com/statistics/1239869/ranking-of-online-stores-czechia/ (last visited December 23, 2024)
Top online stores in Czechia in 2023, by e-commerce net sales (in million U.S. dollars) [Graph], ecommerceDB.com, July 1, 2024. [Online]. Available: https://www.statista.com/statistics/1239869/ranking-of-online-stores-czechia/
