In 2021, advertising revenue generated by Hulu in the United States was expected to grow by 34.5 percent. In general, connected TV (CTV) advertising spending in the U.S. was expected to grow by 40.1 percent, to reach an expenditure of 11.4 billion. Advertising on CTVs is a growing trend combining the ease of online advertising and reach of TV. Tailored, skippable ads can be served to target audiences while they are streaming video content on their TVs.
Change in connected TV advertising revenue of selected companies in the United States in 2021
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The Drum. (May 12, 2021). Change in connected TV advertising revenue of selected companies in the United States in 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1239709/change-connected-tv-ad-revenue-companies-usa/
The Drum. "Change in connected TV advertising revenue of selected companies in the United States in 2021." Chart. May 12, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1239709/change-connected-tv-ad-revenue-companies-usa/
The Drum. (2021). Change in connected TV advertising revenue of selected companies in the United States in 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1239709/change-connected-tv-ad-revenue-companies-usa/
The Drum. "Change in Connected Tv Advertising Revenue of Selected Companies in The United States in 2021." Statista, Statista Inc., 12 May 2021, https://www.statista.com/statistics/1239709/change-connected-tv-ad-revenue-companies-usa/
The Drum, Change in connected TV advertising revenue of selected companies in the United States in 2021 Statista, https://www.statista.com/statistics/1239709/change-connected-tv-ad-revenue-companies-usa/ (last visited December 22, 2024)
Change in connected TV advertising revenue of selected companies in the United States in 2021 [Graph], The Drum, May 12, 2021. [Online]. Available: https://www.statista.com/statistics/1239709/change-connected-tv-ad-revenue-companies-usa/