Reasons to adopt challenger banks in the U.S. 2022
According to a survey conducted among Americans consumers in 2022, lower costs offered by digital banks was one of the main reasons for switching to a digital bank. 38 percent of the respondents indicated lower costs as an important factor for using a digital bank. Faster transfer of funds was another important feature of digial banks, with 37.1 percent of the respondents indicating this as an important factor to adopt to a challenger bank.
