According to a survey conducted in November 2020 in Japan, the majority of respondents agreed that ethical goods and services improved the image of a corporation. While around 16 percent of respondents fully agreed to the link between corporate identity and ethical products, over 33 percent were undecided about the correlation.
Opinion on ethical goods and services improving a corporate image in Japan as of November 2020
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Dentsu. (March 22, 2021). Opinion on ethical goods and services improving a corporate image in Japan as of November 2020 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1238425/japan-opinion-ethical-goods-impact-branding/
Dentsu. "Opinion on ethical goods and services improving a corporate image in Japan as of November 2020." Chart. March 22, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1238425/japan-opinion-ethical-goods-impact-branding/
Dentsu. (2021). Opinion on ethical goods and services improving a corporate image in Japan as of November 2020. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1238425/japan-opinion-ethical-goods-impact-branding/
Dentsu. "Opinion on Ethical Goods and Services Improving a Corporate Image in Japan as of November 2020." Statista, Statista Inc., 22 Mar 2021, https://www.statista.com/statistics/1238425/japan-opinion-ethical-goods-impact-branding/
Dentsu, Opinion on ethical goods and services improving a corporate image in Japan as of November 2020 Statista, https://www.statista.com/statistics/1238425/japan-opinion-ethical-goods-impact-branding/ (last visited August 24, 2024)
Opinion on ethical goods and services improving a corporate image in Japan as of November 2020 [Graph], Dentsu, March 22, 2021. [Online]. Available: https://www.statista.com/statistics/1238425/japan-opinion-ethical-goods-impact-branding/