Leading retail media platforms in North America 2023

Published by Statista Research Department, Jul 25, 2023
During a 2023 survey carried out retail media marketers from North America, it was found that Amazon, Walmart, and Target were the three platforms deemed most important for retail media programs. Two delivery service platforms - Instacart and Gopuff - also made it to the top 10.

Level of importance of selected retailers in retail media programs according to marketers in North America as of April 2023

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Source

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Release date

April 2023

Region

United States

Survey time period

as of April 2023

Number of respondents

167 respondents

Special properties

U.S.-based retailers only / among retail media brand/seller marketers

Supplementary notes

The source does not provide information about the type of survey used and the date of survey. Date provided is the publication date.

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Overview

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Key players

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Marketer insights

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Consumer insights

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