Amazon Prime is a premium membership that offers free delivery and other exclusive features on Amazon websites. A 2023 study found that 44 percent of Amazon Prime subscribers in Spain were occasional shoppers in the online marketplace. According to the source, this refers to those subscribers who shopped at most every two months. Another 42 percent of subscribers surveyed were frequent buyers, meaning they shopped once to twice a month for a maximum amount of 100 euros.
Distribution of Amazon Prime subscribers in Spain in 2023, by buyer type
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Tandem Up. (June 1, 2023). Distribution of Amazon Prime subscribers in Spain in 2023, by buyer type [Graph]. In Statista. Retrieved December 18, 2024, from https://www.statista.com/statistics/1237010/shopping-frequency-amazon-prime-members-spain/
Tandem Up. "Distribution of Amazon Prime subscribers in Spain in 2023, by buyer type." Chart. June 1, 2023. Statista. Accessed December 18, 2024. https://www.statista.com/statistics/1237010/shopping-frequency-amazon-prime-members-spain/
Tandem Up. (2023). Distribution of Amazon Prime subscribers in Spain in 2023, by buyer type. Statista. Statista Inc.. Accessed: December 18, 2024. https://www.statista.com/statistics/1237010/shopping-frequency-amazon-prime-members-spain/
Tandem Up. "Distribution of Amazon Prime Subscribers in Spain in 2023, by Buyer Type." Statista, Statista Inc., 1 Jun 2023, https://www.statista.com/statistics/1237010/shopping-frequency-amazon-prime-members-spain/
Tandem Up, Distribution of Amazon Prime subscribers in Spain in 2023, by buyer type Statista, https://www.statista.com/statistics/1237010/shopping-frequency-amazon-prime-members-spain/ (last visited December 18, 2024)
Distribution of Amazon Prime subscribers in Spain in 2023, by buyer type [Graph], Tandem Up, June 1, 2023. [Online]. Available: https://www.statista.com/statistics/1237010/shopping-frequency-amazon-prime-members-spain/