According to a survey, in 2020, search engines were the most popular channel in Peru to get information about a product or service prior to purchase, used by 64 percent of respondents. Online videos followed closely behind, with 63 percent of those surveyed turning to them for this purpose. Meanwhile, social networks ranked third, with 58 percent.
Preferred channels for researching potential purchases in Peru in 2020
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Cámara Peruana de Comercio Electrónico. (May 4, 2021). Preferred channels for researching potential purchases in Peru in 2020 [Graph]. In Statista. Retrieved November 21, 2024, from https://www.statista.com/statistics/1236999/preferred-channels-research-before-purchase-peru/
Cámara Peruana de Comercio Electrónico. "Preferred channels for researching potential purchases in Peru in 2020." Chart. May 4, 2021. Statista. Accessed November 21, 2024. https://www.statista.com/statistics/1236999/preferred-channels-research-before-purchase-peru/
Cámara Peruana de Comercio Electrónico. (2021). Preferred channels for researching potential purchases in Peru in 2020. Statista. Statista Inc.. Accessed: November 21, 2024. https://www.statista.com/statistics/1236999/preferred-channels-research-before-purchase-peru/
Cámara Peruana de Comercio Electrónico. "Preferred Channels for Researching Potential Purchases in Peru in 2020." Statista, Statista Inc., 4 May 2021, https://www.statista.com/statistics/1236999/preferred-channels-research-before-purchase-peru/
Cámara Peruana de Comercio Electrónico, Preferred channels for researching potential purchases in Peru in 2020 Statista, https://www.statista.com/statistics/1236999/preferred-channels-research-before-purchase-peru/ (last visited November 21, 2024)
Preferred channels for researching potential purchases in Peru in 2020 [Graph], Cámara Peruana de Comercio Electrónico, May 4, 2021. [Online]. Available: https://www.statista.com/statistics/1236999/preferred-channels-research-before-purchase-peru/
