Purchase frequency in leading online marketplaces in Spain 2023

Published by Statista Research Department, Jul 5, 2023
According to a 2023 survey, e-commerce giant Amazon had the highest purchase frequency among the leading marketplaces in Spain, with an average of 15 purchases per year. Carrefour followed closely behind, with about 14 purchases a year.

Frequency of purchase in leading online marketplaces in Spain in 2023 (times per year)

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Release date

2023

Region

Spain

Survey time period

February 28 to March 13, 2023

Number of respondents

605 online shoppers

Age group

18-65 years

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

To ensure the representativeness of online shoppers, the sample has been weighted with the data obtained in the Estudio general de medios (EGM) from the Asociación para la Investigación de Medios de Comunicación (AIMC).

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Spotlight: Amazon

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Topics

Online marketplaces in SpainAmazonOnline marketplacesFashion e-commerce in SpainE-commerce in Spain
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