Content consumed on Glance mobile lock screen India 2020-21, by category

Published by
Tanushree Basuroy,
Dec 19, 2022
As of 2021, the most popular genre among the large range of content available on the Glance platform in India was the entertainment category which accounted for 22 percent of content consumption followed by news. On average, Glance users spent 25 minutes daily on viewing content on their smartphone lock screens. Glance is an artificial intelligence platform owned by InMobi that delivers personalized, ad-free content to smartphone lock screens.

Share of lock screen content consumed on Glance mobile content platform in India from 2020 to 2021, by category

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Release date

March 2021

Region

India

Survey time period

January 2020 to January 2021

Supplementary notes

Note: "Others" include health and fitness, fashion/lifestyle, autos, technology and business.

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