As of 2021, the expenditure on display advertising in India peaked to about 1.6 billion U.S. dollars. This was an 18 percent increase from the display ad spending recorded in the previous year. Display ads or digital display advertising refers to online graphic advertising carried out on websites, social media and apps in the form of banners or other platforms made of text, image, video, flash and audio.
Value of overall digital display ad spends in India from 2017 to 2021
(in million U.S. dollars)
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Ad spend in million U.S. dollars
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OnAudience. (November 23, 2020). Value of overall digital display ad spends in India from 2017 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1236603/india-digital-display-advertising-spending/
OnAudience. "Value of overall digital display ad spends in India from 2017 to 2021 (in million U.S. dollars)." Chart. November 23, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1236603/india-digital-display-advertising-spending/
OnAudience. (2020). Value of overall digital display ad spends in India from 2017 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1236603/india-digital-display-advertising-spending/
OnAudience. "Value of Overall Digital Display Ad Spends in India from 2017 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 23 Nov 2020, https://www.statista.com/statistics/1236603/india-digital-display-advertising-spending/
OnAudience, Value of overall digital display ad spends in India from 2017 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1236603/india-digital-display-advertising-spending/ (last visited July 22, 2024)
Value of overall digital display ad spends in India from 2017 to 2021 (in million U.S. dollars) [Graph], OnAudience, November 23, 2020. [Online]. Available: https://www.statista.com/statistics/1236603/india-digital-display-advertising-spending/