Value of spending on market data India 2017-2021
In 2021, the amount spent on marketing data in India equaled approximately 59 million U.S. dollars. Data spending in India has grown by leaps and bounds annually since 2017 and witnessed a whopping 112 percent increment in expenditure between 2020 and 2021. Common data types traded within data markets include business intelligence and research, demographic, firmographic, market data as well as public data.