In May 2020, a survey found out that 49 percent of U.S. consumers aged between 35 and 44 had a positive opinion about private label cleaning products. Consumers between 25 and 34 and between 55 and 64 years of age came second. Indeed, 45 percent of them did not mind buying cleaning products sold under the store brands.
Share of U.S. consumers having a positive opinion about private label cleaning products in 2020, by age group
This question was phrased by the source as follows: "Now thinking about shopping for your groceries or household goods, what products are you okay buying STORE/PRIVATE LABEL BRANDS?".
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Integer Group. (June 1, 2020). Share of U.S. consumers having a positive opinion about private label cleaning products in 2020, by age group [Graph]. In Statista. Retrieved November 03, 2024, from https://www.statista.com/statistics/1236361/consumers-positive-opinion-about-private-label-cleaning-products-united-states/
Integer Group. "Share of U.S. consumers having a positive opinion about private label cleaning products in 2020, by age group." Chart. June 1, 2020. Statista. Accessed November 03, 2024. https://www.statista.com/statistics/1236361/consumers-positive-opinion-about-private-label-cleaning-products-united-states/
Integer Group. (2020). Share of U.S. consumers having a positive opinion about private label cleaning products in 2020, by age group. Statista. Statista Inc.. Accessed: November 03, 2024. https://www.statista.com/statistics/1236361/consumers-positive-opinion-about-private-label-cleaning-products-united-states/
Integer Group. "Share of U.S. Consumers Having a Positive Opinion about Private Label Cleaning Products in 2020, by Age Group." Statista, Statista Inc., 1 Jun 2020, https://www.statista.com/statistics/1236361/consumers-positive-opinion-about-private-label-cleaning-products-united-states/
Integer Group, Share of U.S. consumers having a positive opinion about private label cleaning products in 2020, by age group Statista, https://www.statista.com/statistics/1236361/consumers-positive-opinion-about-private-label-cleaning-products-united-states/ (last visited November 03, 2024)
Share of U.S. consumers having a positive opinion about private label cleaning products in 2020, by age group [Graph], Integer Group, June 1, 2020. [Online]. Available: https://www.statista.com/statistics/1236361/consumers-positive-opinion-about-private-label-cleaning-products-united-states/
