In May 2020, more than one in four U.S. consumers were okay with buying store or private label health and beauty products. 33 percent of respondents between 18 and 24 years had a positive opinion regarding healthy and beauty products sold under the store brands. Adult consumers of other age groups reported lower percentages.
Share of U.S. consumers having a positive opinion about private label health and beauty products in 2020, by age group
This question was phrased by the source as follows: "Now thinking about shopping for your groceries or household goods, what products are you okay buying STORE/PRIVATE LABEL BRANDS?".
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Integer Group. (June 1, 2020). Share of U.S. consumers having a positive opinion about private label health and beauty products in 2020, by age group [Graph]. In Statista. Retrieved November 22, 2024, from https://www.statista.com/statistics/1236335/positive-opinion-about-private-label-health-and-beauty-products-united-states/
Integer Group. "Share of U.S. consumers having a positive opinion about private label health and beauty products in 2020, by age group." Chart. June 1, 2020. Statista. Accessed November 22, 2024. https://www.statista.com/statistics/1236335/positive-opinion-about-private-label-health-and-beauty-products-united-states/
Integer Group. (2020). Share of U.S. consumers having a positive opinion about private label health and beauty products in 2020, by age group. Statista. Statista Inc.. Accessed: November 22, 2024. https://www.statista.com/statistics/1236335/positive-opinion-about-private-label-health-and-beauty-products-united-states/
Integer Group. "Share of U.S. Consumers Having a Positive Opinion about Private Label Health and Beauty Products in 2020, by Age Group." Statista, Statista Inc., 1 Jun 2020, https://www.statista.com/statistics/1236335/positive-opinion-about-private-label-health-and-beauty-products-united-states/
Integer Group, Share of U.S. consumers having a positive opinion about private label health and beauty products in 2020, by age group Statista, https://www.statista.com/statistics/1236335/positive-opinion-about-private-label-health-and-beauty-products-united-states/ (last visited November 22, 2024)
Share of U.S. consumers having a positive opinion about private label health and beauty products in 2020, by age group [Graph], Integer Group, June 1, 2020. [Online]. Available: https://www.statista.com/statistics/1236335/positive-opinion-about-private-label-health-and-beauty-products-united-states/