Latin America seems to be a competitive market for online travel companies. In 2019, Argentina-based Despegar.com held the largest share of the online travel market in the region, with less than 10 percent. Brazilian CVC and U.S. American Booking.com followed in the list that year, with a combined share of 13 percent. Airbnb, a C2C based rental application, held a market share of three percent in Latin America that same year.
Leading online travel platforms in Latin America in 2019, by market share
estimates based on flight bookings unless otherwise stated
Supplementary notes
* Including Decolar.com in Brazil.
** Based on accommodation bookings.
Study carried out by Mariano Tappatá and Estefanía Lotitto for the Inter-American Development Bank in association with Asociación Latinoamericana de Internet (ALAI) and Comercio Digital sin Fronteras (CDSF).
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Inter-American Development Bank. (May 1, 2021). Leading online travel platforms in Latin America in 2019, by market share [Graph]. In Statista. Retrieved December 21, 2024, from https://www.statista.com/statistics/1235726/latin-america-leading-online-travel-platforms/
Inter-American Development Bank. "Leading online travel platforms in Latin America in 2019, by market share." Chart. May 1, 2021. Statista. Accessed December 21, 2024. https://www.statista.com/statistics/1235726/latin-america-leading-online-travel-platforms/
Inter-American Development Bank. (2021). Leading online travel platforms in Latin America in 2019, by market share. Statista. Statista Inc.. Accessed: December 21, 2024. https://www.statista.com/statistics/1235726/latin-america-leading-online-travel-platforms/
Inter-American Development Bank. "Leading Online Travel Platforms in Latin America in 2019, by Market Share." Statista, Statista Inc., 1 May 2021, https://www.statista.com/statistics/1235726/latin-america-leading-online-travel-platforms/
Inter-American Development Bank, Leading online travel platforms in Latin America in 2019, by market share Statista, https://www.statista.com/statistics/1235726/latin-america-leading-online-travel-platforms/ (last visited December 21, 2024)
Leading online travel platforms in Latin America in 2019, by market share [Graph], Inter-American Development Bank, May 1, 2021. [Online]. Available: https://www.statista.com/statistics/1235726/latin-america-leading-online-travel-platforms/