According to a survey of adult internet users in Italy, around 53.1 percent of respondents expressed concern about what is real or fake on the internet. Almost 54 percent stated that they declined cookies on websites, while 34 percent of respondents expressed concern about how companies might use their personal data, Furthermore, over 27 percent of respondents said they used a tool to block advertisements on the internet at least some of the time
Share of internet users in Italy having digital privacy concerns and taking steps to protect their online wellbeing as of 3rd quarter 2023
Characteristic
Share of respondents
Decline cookies in websites at least some of the time
53.7%
Express concern about what is real vs. what is fake on the internet*
53.1%
Worry about how companies might use their online data
34%
Use a tool to block advertisements on the internet at least some of the time
27.9%
Use a virtual private network (VPN) to access the internet at least some of the time
*Data from Reuters Institute Digital News Report, survey respondents aged 18 years and older. All other data is from GWI with survey respondents aged 16 to 64 years.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
We Are Social, & DataReportal, & Hootsuite. (February 1, 2024). Share of internet users in Italy having digital privacy concerns and taking steps to protect their online wellbeing as of 3rd quarter 2023 [Graph]. In Statista. Retrieved November 23, 2024, from https://www.statista.com/statistics/1234940/italy-digital-privacy-concerns-and-actions/
We Are Social, und DataReportal, und Hootsuite. "Share of internet users in Italy having digital privacy concerns and taking steps to protect their online wellbeing as of 3rd quarter 2023." Chart. February 1, 2024. Statista. Accessed November 23, 2024. https://www.statista.com/statistics/1234940/italy-digital-privacy-concerns-and-actions/
We Are Social, DataReportal, Hootsuite. (2024). Share of internet users in Italy having digital privacy concerns and taking steps to protect their online wellbeing as of 3rd quarter 2023. Statista. Statista Inc.. Accessed: November 23, 2024. https://www.statista.com/statistics/1234940/italy-digital-privacy-concerns-and-actions/
We Are Social, and DataReportal, and Hootsuite. "Share of Internet Users in Italy Having Digital Privacy Concerns and Taking Steps to Protect Their Online Wellbeing as of 3rd Quarter 2023." Statista, Statista Inc., 1 Feb 2024, https://www.statista.com/statistics/1234940/italy-digital-privacy-concerns-and-actions/
We Are Social & DataReportal & Hootsuite, Share of internet users in Italy having digital privacy concerns and taking steps to protect their online wellbeing as of 3rd quarter 2023 Statista, https://www.statista.com/statistics/1234940/italy-digital-privacy-concerns-and-actions/ (last visited November 23, 2024)
Share of internet users in Italy having digital privacy concerns and taking steps to protect their online wellbeing as of 3rd quarter 2023 [Graph], We Are Social, & DataReportal, & Hootsuite, February 1, 2024. [Online]. Available: https://www.statista.com/statistics/1234940/italy-digital-privacy-concerns-and-actions/
