Key players in buy now, pay later (BNPL) services in the U.S. based on users 2020
Out of nine different by now, pay later (BNPL) services available in the United States in 2020, one service had more users than all others combined. PayPal Credit had far more users than its competitors, like Klarna or Affirm, but the source mentions that PayPal Credit existed in the U.S. for far longer - since 2008 - and has also been assisted by the acquisition of Bill Me Later. Note, though, that the figure concerns PayPal Credit and not Pay in 4 - Paypal's separate BNPL feature that launched in September 2020 in the U.S., allowing consumers to pay for online purchases in four interest-free installments over a six-week period. Nevertheless, PayPal itself is the most established brand among U.S. consumers for online payments.
