In 2022, Kérastase became the most popular haircare brand among Chinese online shoppers, accounting for about 5.53 percent of the online sales of haircare products. During the same period, Pantene took up 5.02 percent of the online haircare market.
Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand
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Website (mztoutiao.com). (May 24, 2023). Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand [Graph]. In Statista. Retrieved December 20, 2024, from https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/
Website (mztoutiao.com). "Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand." Chart. May 24, 2023. Statista. Accessed December 20, 2024. https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/
Website (mztoutiao.com). (2023). Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand. Statista. Statista Inc.. Accessed: December 20, 2024. https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/
Website (mztoutiao.com). "Distribution of E-commerce Sales Value of Leading Haircare Products in China in 2022, by Brand." Statista, Statista Inc., 24 May 2023, https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/
Website (mztoutiao.com), Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand Statista, https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/ (last visited December 20, 2024)
Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand [Graph], Website (mztoutiao.com), May 24, 2023. [Online]. Available: https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/