In 2022, Kérastase became the most popular haircare brand among Chinese online shoppers, accounting for about 5.53 percent of the online sales of haircare products. During the same period, Pantene took up 5.02 percent of the online haircare market.
Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand
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Website (mztoutiao.com). (May 24, 2023). Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand [Graph]. In Statista. Retrieved November 18, 2024, from https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/
Website (mztoutiao.com). "Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand." Chart. May 24, 2023. Statista. Accessed November 18, 2024. https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/
Website (mztoutiao.com). (2023). Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand. Statista. Statista Inc.. Accessed: November 18, 2024. https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/
Website (mztoutiao.com). "Distribution of E-commerce Sales Value of Leading Haircare Products in China in 2022, by Brand." Statista, Statista Inc., 24 May 2023, https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/
Website (mztoutiao.com), Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand Statista, https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/ (last visited November 18, 2024)
Distribution of e-commerce sales value of leading haircare products in China in 2022, by brand [Graph], Website (mztoutiao.com), May 24, 2023. [Online]. Available: https://www.statista.com/statistics/1232550/china-online-sales-share-of-leading-shampoos-by-brand/