According to a 2019 survey among regular wine drinkers, around 40 percent of Australian premium wine drinkers were aged between 18 and 34 years. Compared to the older generation, younger consumers were more likely to purchase premium wine.
Share of premium and non-premium wine drinkers in Australia in 2019, by age group
Characteristic
Non-premium
Premium
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Wines of Chile. (March 25, 2020). Share of premium and non-premium wine drinkers in Australia in 2019, by age group [Graph]. In Statista. Retrieved July 04, 2024, from https://www.statista.com/statistics/1232448/australia-share-of-premium-and-non-premium-wine-drinkers-by-age/
Wines of Chile. "Share of premium and non-premium wine drinkers in Australia in 2019, by age group." Chart. March 25, 2020. Statista. Accessed July 04, 2024. https://www.statista.com/statistics/1232448/australia-share-of-premium-and-non-premium-wine-drinkers-by-age/
Wines of Chile. (2020). Share of premium and non-premium wine drinkers in Australia in 2019, by age group. Statista. Statista Inc.. Accessed: July 04, 2024. https://www.statista.com/statistics/1232448/australia-share-of-premium-and-non-premium-wine-drinkers-by-age/
Wines of Chile. "Share of Premium and Non-premium Wine Drinkers in Australia in 2019, by Age Group." Statista, Statista Inc., 25 Mar 2020, https://www.statista.com/statistics/1232448/australia-share-of-premium-and-non-premium-wine-drinkers-by-age/
Wines of Chile, Share of premium and non-premium wine drinkers in Australia in 2019, by age group Statista, https://www.statista.com/statistics/1232448/australia-share-of-premium-and-non-premium-wine-drinkers-by-age/ (last visited July 04, 2024)
Share of premium and non-premium wine drinkers in Australia in 2019, by age group [Graph], Wines of Chile, March 25, 2020. [Online]. Available: https://www.statista.com/statistics/1232448/australia-share-of-premium-and-non-premium-wine-drinkers-by-age/