Experience with types of audio advertising Australia 2019

Published by
Christopher Hughes,
Apr 26, 2022
In a survey about audio advertising conducted in Australia, it was found that 46 percent of respondents said that broadcast radio was a significant part of their audio advertising usage in 2019. 48 percent of respondents said experimented with podcasts for audio advertising.

Experience with types of audio advertising in Australia 2019

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Release date

March 2021

Region

Australia

Survey time period

December 2020 and January 2021

Number of respondents

222 respondents

Method of interview

Questionnaire

Supplementary notes

Original question: Which of these bests describes your organisation’s experience with the following forms of audio advertising to date?

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