According to a survey conducted in August 2023 in the United States, Facebook and Instagram were the most popular social media platforms among small businesses. Eighty percent of respondents reported using Facebook to promote products and services. Sixty-four percent of respondents mentioned the same for Instagram. Threads and Twitter had the lowest usage levels among SMBs.
Social media usage by small businesses to advertise products and services in the United States as of August 2023, by platform
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Social media usage by small businesses to advertise products and services in the United States as of August 2023, by platform
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Verizon (Verizon Business), & Morning Consult. (August 31, 2023). Social media usage by small businesses to advertise products and services in the United States as of August 2023, by platform [Graph]. In Statista. Retrieved February 17, 2025, from https://www.statista.com/statistics/1412851/social-media-usage-by-smbs-in-the-us/
Verizon (Verizon Business), und Morning Consult. "Social media usage by small businesses to advertise products and services in the United States as of August 2023, by platform." Chart. August 31, 2023. Statista. Accessed February 17, 2025. https://www.statista.com/statistics/1412851/social-media-usage-by-smbs-in-the-us/
Verizon (Verizon Business), Morning Consult. (2023). Social media usage by small businesses to advertise products and services in the United States as of August 2023, by platform. Statista. Statista Inc.. Accessed: February 17, 2025. https://www.statista.com/statistics/1412851/social-media-usage-by-smbs-in-the-us/
Verizon (Verizon Business), and Morning Consult. "Social Media Usage by Small Businesses to Advertise Products and Services in The United States as of August 2023, by Platform." Statista, Statista Inc., 31 Aug 2023, https://www.statista.com/statistics/1412851/social-media-usage-by-smbs-in-the-us/
Verizon (Verizon Business) & Morning Consult, Social media usage by small businesses to advertise products and services in the United States as of August 2023, by platform Statista, https://www.statista.com/statistics/1412851/social-media-usage-by-smbs-in-the-us/ (last visited February 17, 2025)
Social media usage by small businesses to advertise products and services in the United States as of August 2023, by platform [Graph], Verizon (Verizon Business), & Morning Consult, August 31, 2023. [Online]. Available: https://www.statista.com/statistics/1412851/social-media-usage-by-smbs-in-the-us/
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