In 2020, the majority of Russian consumers among all age groups preferred shop for medications offline. Those aged 60 years and older comprised the largest share of offline shoppers, as per 55 percent of the polled audience. To compare, 17 percent of Russians aged between 25 and 34 years shopped for pharmaceuticals mainly via the internet.
Consumer preferences toward online and offline pharmacy shopping in Russia in 2020, by age group
Characteristic
Mostly order medications online
Sometimes order medications online
Prefer offline pharmacies
Did not know that I can purchase medications online, I buy them offline
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Romir. (September 2, 2020). Consumer preferences toward online and offline pharmacy shopping in Russia in 2020, by age group [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1232087/online-vs-offline-pharma-shopping-behavior-by-age-russia/
Romir. "Consumer preferences toward online and offline pharmacy shopping in Russia in 2020, by age group." Chart. September 2, 2020. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1232087/online-vs-offline-pharma-shopping-behavior-by-age-russia/
Romir. (2020). Consumer preferences toward online and offline pharmacy shopping in Russia in 2020, by age group. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1232087/online-vs-offline-pharma-shopping-behavior-by-age-russia/
Romir. "Consumer Preferences toward Online and Offline Pharmacy Shopping in Russia in 2020, by Age Group." Statista, Statista Inc., 2 Sep 2020, https://www.statista.com/statistics/1232087/online-vs-offline-pharma-shopping-behavior-by-age-russia/
Romir, Consumer preferences toward online and offline pharmacy shopping in Russia in 2020, by age group Statista, https://www.statista.com/statistics/1232087/online-vs-offline-pharma-shopping-behavior-by-age-russia/ (last visited July 22, 2024)
Consumer preferences toward online and offline pharmacy shopping in Russia in 2020, by age group [Graph], Romir, September 2, 2020. [Online]. Available: https://www.statista.com/statistics/1232087/online-vs-offline-pharma-shopping-behavior-by-age-russia/