Brazil: girls' perception of self-esteem on social media 2020

During a survey fielded in Brazil in December 2020 among female children and teenagers, 84 percent of respondents aged 13 said they had used filters or apps to change their appearance in a photo they shared online. Approximately 78 percent of responding females of the same age stated that they had tried to change or hide a part of their body they did not like before posting a photo on social media. Around 70 percent of respondents said they would feel less judged and would worry less about their appearance if they felt represented in the digital environment. As of January 2021, about three percent of social media users in Brazil were females aged between 13 and 17 years.