A November 2020 survey among consumers in Hong Kong revealed a majority of 85 percent of respondents did their grocery shopping online the same or more within the past six months. Meanwhile, approximately 79 percent of surveyed consumers maintained or increased their online spending on fashion items, including clothing and footwear.
Share of respondents making the same or more online purchases in selected product categories in Hong Kong as of November 2020
among respondents who shopped online at least once in the previous year
Method of interview
Online survey
Supplementary notes
Original survey question:
"Considering the following product categories, how has the way you shop online changed, if at all, in the past six months? Shopping online the same or more"
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PwC. (March 30, 2021). Share of respondents making the same or more online purchases in selected product categories in Hong Kong as of November 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1231233/hong-kong-increases-in-online-shopping-by-product-category/
PwC. "Share of respondents making the same or more online purchases in selected product categories in Hong Kong as of November 2020." Chart. March 30, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1231233/hong-kong-increases-in-online-shopping-by-product-category/
PwC. (2021). Share of respondents making the same or more online purchases in selected product categories in Hong Kong as of November 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1231233/hong-kong-increases-in-online-shopping-by-product-category/
PwC. "Share of Respondents Making The Same or More Online Purchases in Selected Product Categories in Hong Kong as of November 2020." Statista, Statista Inc., 30 Mar 2021, https://www.statista.com/statistics/1231233/hong-kong-increases-in-online-shopping-by-product-category/
PwC, Share of respondents making the same or more online purchases in selected product categories in Hong Kong as of November 2020 Statista, https://www.statista.com/statistics/1231233/hong-kong-increases-in-online-shopping-by-product-category/ (last visited December 22, 2024)
Share of respondents making the same or more online purchases in selected product categories in Hong Kong as of November 2020 [Graph], PwC, March 30, 2021. [Online]. Available: https://www.statista.com/statistics/1231233/hong-kong-increases-in-online-shopping-by-product-category/
