Average daily minutes on social media platforms in the United Kingdom 2020
During coronavirus lockdowns in 2020, many UK adults spent a lot of time on social media. The time spent on Facebook and Messenger peaked in April, at 31 daily minutes per adult visitor on average. While most social platforms skyrocketed in the first half of the year and then plateaued in usage, TikTok's peak was in August with 22 daily minutes per adult visitor.