In the year 2020, the revenue earned by the out-of-home media segment in India totaled 16 billion Indian rupees. This was a drastic decrease from the sector's performance in 2019. The economic slowdown could be attributed to the impact of the coronavirus pandemic and the introduction of a nation-wide lockdown in March 2020. Nonetheless, forecasts indicate a rise in revenue to follow from 2021 to 2023.
Revenue generated by out-of-home media sector across India from 2019 to 2020 with forecasts until 2023
(in billion Indian rupees)
Characteristic
Gross revenue in billion Indian rupees
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EY. (March 26, 2021). Revenue generated by out-of-home media sector across India from 2019 to 2020 with forecasts until 2023 (in billion Indian rupees) [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1229744/ooh-media-revenue-india/
EY. "Revenue generated by out-of-home media sector across India from 2019 to 2020 with forecasts until 2023 (in billion Indian rupees)." Chart. March 26, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1229744/ooh-media-revenue-india/
EY. (2021). Revenue generated by out-of-home media sector across India from 2019 to 2020 with forecasts until 2023 (in billion Indian rupees). Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1229744/ooh-media-revenue-india/
EY. "Revenue Generated by Out-of-home Media Sector across India from 2019 to 2020 with Forecasts until 2023 (in Billion Indian Rupees)." Statista, Statista Inc., 26 Mar 2021, https://www.statista.com/statistics/1229744/ooh-media-revenue-india/
EY, Revenue generated by out-of-home media sector across India from 2019 to 2020 with forecasts until 2023 (in billion Indian rupees) Statista, https://www.statista.com/statistics/1229744/ooh-media-revenue-india/ (last visited August 24, 2024)
Revenue generated by out-of-home media sector across India from 2019 to 2020 with forecasts until 2023 (in billion Indian rupees) [Graph], EY, March 26, 2021. [Online]. Available: https://www.statista.com/statistics/1229744/ooh-media-revenue-india/