Internet penetration rate in rural and urban areas 2024, by market maturity
As of 2024, an estimated 68 percent of all individuals worldwide were using the internet. The internet penetration rate in worldwide urban areas was around 83 percent, and 48 percent in rural areas. The lowest penetration rate was registered in rural areas of the Least Developed Countries (LDCs), 25 percent. Urban Small Island Developing Countries, on the other hand, reported an internet usage rate of 81 percent.