According to the results of a survey on consumer behavior in Malaysia in 2021, 82 percent of respondents reported that their preferred way for discovering new products and brands was on mobile devices. Desktop computers represented the channel preferred by the fewest participants, with only 11 percent reporting in favor.
Preferred channels for researching and exploring new products and brands in Malaysia in 2021
Characteristic
Share of respondents
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
InMobi. (March 17, 2021). Preferred channels for researching and exploring new products and brands in Malaysia in 2021 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1229108/malaysia-preferred-channels-for-finding-new-products/
InMobi. "Preferred channels for researching and exploring new products and brands in Malaysia in 2021." Chart. March 17, 2021. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1229108/malaysia-preferred-channels-for-finding-new-products/
InMobi. (2021). Preferred channels for researching and exploring new products and brands in Malaysia in 2021. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1229108/malaysia-preferred-channels-for-finding-new-products/
InMobi. "Preferred Channels for Researching and Exploring New Products and Brands in Malaysia in 2021." Statista, Statista Inc., 17 Mar 2021, https://www.statista.com/statistics/1229108/malaysia-preferred-channels-for-finding-new-products/
InMobi, Preferred channels for researching and exploring new products and brands in Malaysia in 2021 Statista, https://www.statista.com/statistics/1229108/malaysia-preferred-channels-for-finding-new-products/ (last visited August 24, 2024)
Preferred channels for researching and exploring new products and brands in Malaysia in 2021 [Graph], InMobi, March 17, 2021. [Online]. Available: https://www.statista.com/statistics/1229108/malaysia-preferred-channels-for-finding-new-products/
