Leading social commerce categories Australia 2023

Published by Statista Research Department, Nov 22, 2024

According to a 2023 survey conducted among Australian shoppers, clothing and accessories were the most bought product category on social media platforms, at around 23 percent of respondents, followed by tickets at approximately 14 percent. Moreover, home and garden, books and magazines, and sporting goods were the top-three categories social shoppers would consider purchasing.

Leading social commerce categories purchased from in Australia in 2023

© Statista 2024
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

October 2023

Region

Australia

Survey time period

June 14, 2023 to July 17, 2023

Number of respondents

201 respondents

Age group

18-75 years

Special properties

respondents are social shoppers

Method of interview

Online survey

Supplementary notes

Survey question: Which of the following product categories, if any, have you, or would you buy directly from your social media or streaming platforms (e.g. Instagram etc.)?

Only the top 20 categories are represented.

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Social commerce in Australia "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Social commerce in Australia

Global overview

6

Social media usage

5

Social commerce usage

5

Social buyer behavior

5

Trend: live commerce

5

Further related statistics

15

Further Content: You might find this interesting as well

Statistics

Topics

Social commerce in AustraliaInternet in AustraliaLivestream commerceSocial commerceE-commerce in Australia
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

    • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.