Sponsorship fees for Globo's Big Brother Brasil 2024

Published by
J. G. Navarro,
Nov 15, 2023
Each sponsor would pay up to approximately 114.41 million Brazilian reals to appear on the 24th season of the Brazilian version of the reality TV show "Big Brother" — known as "Big Brother Brasil" or "BBB" — to be aired by free-to-air TV channel Globo in 2024. The lowest sponsorship fee for that edition amounted to about 20.6 million reals.

Sponsorship fees for Globo's Big Brother Brasil in 2024 (in million Brazilian reals)

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Release date

October 2023

Region

Brazil

Survey time period

as of October 2023

Supplementary notes

Numbers have been rounded.

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Big Brother in BrazilTelevision industry worldwideAdvertising in BrazilMedia in BrazilPay TV in Latin America
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