Share of adults who want more control over their personal data UK 2021
A survey carried out in 2021 revealed how important having more control over personal data is to UK adults. A third of respondents said this was extremely important to them, a further 37 percent said it was very important, and 22 percent said it was moderately important. Just 1.6 percent said having more control over personal data and how it is shared was not at all important to them.