Most popular sources for food recipes in Japan 2020

Published by C. Diep, Apr 12, 2021
According to a survey conducted in Japan in November 2020, almost half of respondents took inspiration for home-cooking recipes from websites, applications, and videos. TV programs were the second most named reference.
One of the most successful online recipe sharing services in Japan is Cookpad, which also operates a mobile application platform.

Most popular recipe inspirations for home-cooking in Japan as of November 2020

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Release date

December 2020

Region

Japan

Survey time period

November 1 to 5, 2020

Number of respondents

7,708 respondents

Age group

10-79 years

Special properties

multiple answer allowed; respondents who cooked at home

Method of interview

Online survey

Supplementary notes

Original question: "When you are thinking about the menu you are going to cook, what kind of information do you take into consideration?"

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