The majority of Japanese consumers in Japan, more than 73 percent, were not subscribed to a recurring service, as revealed in a survey conducted in March 2021. The most commonly used subscription service was of the unlimited-use model as long as it remained within service terms.
Most commonly used subscription service models in Japan as of March 2021
Characteristic
Share of respondents
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Original question: "Have you used any subscription services within the last year? Please name the service models you used. (For a fixed fee, such as a monthly fee, you can use, rent or get sent products and services within the terms and conditions."
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MyVoice. (March 26, 2021). Most commonly used subscription service models in Japan as of March 2021 [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1227394/japan-most-common-subscription-models/
MyVoice. "Most commonly used subscription service models in Japan as of March 2021." Chart. March 26, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1227394/japan-most-common-subscription-models/
MyVoice. (2021). Most commonly used subscription service models in Japan as of March 2021. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1227394/japan-most-common-subscription-models/
MyVoice. "Most Commonly Used Subscription Service Models in Japan as of March 2021." Statista, Statista Inc., 26 Mar 2021, https://www.statista.com/statistics/1227394/japan-most-common-subscription-models/
MyVoice, Most commonly used subscription service models in Japan as of March 2021 Statista, https://www.statista.com/statistics/1227394/japan-most-common-subscription-models/ (last visited July 22, 2024)
Most commonly used subscription service models in Japan as of March 2021 [Graph], MyVoice, March 26, 2021. [Online]. Available: https://www.statista.com/statistics/1227394/japan-most-common-subscription-models/
