Distribution of the media spending of the trade sector in Hungary 2020, by store type

Published by Flora Medve, Apr 8, 2021
In 2020, electronics stores accounted for the biggest share of media spending in the Hungarian trade sector. Grocery stores ranked second accounting for over 30 percent of the advertising expenditure.

Distribution of the media spending of the trade sector in Hungary in 2020, by type of store

CharacteristicShare of media spending
Electronics store 38%
Grocery store 31%
Hypermarket 27%
Department store 2%
Mail-order service 1.1%
Other 0.9%
Shopping centre 0.5%
Showing entries 1 to 7 (7 entries in total)
Created with Highcharts 7.2.2Share of media spending38%38%31%31%27%27%2%2%1.1%1.1%0.9%0.9%0.5%0.5%Electronics storeGrocery storeHypermarketDepartment storeMail-order serviceOtherShopping centre
0%10%20%30%40%50%

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Release date

2021

Region

Hungary

Survey time period

2020

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