As of May 2023, approximately 77 percent of WhatsApp users surveyed in Brazil reported finding it appropriate to communicate with a company through the app to solve doubts and ask for information. Receiving technical support and buying products and services followed, mentioned by almost 70 and 60 percent of respondents, respectively. Little more than half of the interviewees said receiving special offers through WhatsApp was appropriate. Data from the third quarter of 2022 showed that over 93 percent of internet users in Brazil used WhatsApp every month.
Reasons for WhatsApp users in Brazil to communicate with brands and companies through the app as of May 2023
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Opinion Box. (May 31, 2023). Reasons for WhatsApp users in Brazil to communicate with brands and companies through the app as of May 2023 [Graph]. In Statista. Retrieved August 24, 2024, from https://www.statista.com/statistics/1226468/brazil-whatsapp-users-communication-companies/
Opinion Box. "Reasons for WhatsApp users in Brazil to communicate with brands and companies through the app as of May 2023." Chart. May 31, 2023. Statista. Accessed August 24, 2024. https://www.statista.com/statistics/1226468/brazil-whatsapp-users-communication-companies/
Opinion Box. (2023). Reasons for WhatsApp users in Brazil to communicate with brands and companies through the app as of May 2023. Statista. Statista Inc.. Accessed: August 24, 2024. https://www.statista.com/statistics/1226468/brazil-whatsapp-users-communication-companies/
Opinion Box. "Reasons for Whatsapp Users in Brazil to Communicate with Brands and Companies through The App as of May 2023." Statista, Statista Inc., 31 May 2023, https://www.statista.com/statistics/1226468/brazil-whatsapp-users-communication-companies/
Opinion Box, Reasons for WhatsApp users in Brazil to communicate with brands and companies through the app as of May 2023 Statista, https://www.statista.com/statistics/1226468/brazil-whatsapp-users-communication-companies/ (last visited August 24, 2024)
Reasons for WhatsApp users in Brazil to communicate with brands and companies through the app as of May 2023 [Graph], Opinion Box, May 31, 2023. [Online]. Available: https://www.statista.com/statistics/1226468/brazil-whatsapp-users-communication-companies/