Effectiveness of CTV advertising according to consumers in the U.S. 2020

Effectiveness of connected TV advertising compared to linear TV advertising according to consumers in the United States as of July 2020

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Release date

August 2020

Region

United States

Survey time period

July 2020

Number of respondents

~ 1,800

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Statistics on " Connected TV advertising in the United States "

Other statistics that may interest you Connected TV advertising in the United States

Overview

4

Advertising spending

5

Market leaders

3

Marketer usage

6

Consumer insights

6

Further related statistics

2
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 5 people
$959 USD
per month, billed annually 1
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  • Reports
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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