According to data published in January 2021 based on a survey carried out in Germany, 51 percent of responding senior video marketers stated that ensuring data is compliant with consumer privacy data initiatives was a challenge of connected TV advertising; 49 percent named data security in the same context.
Challenges most likely to impact connected TV (CTV) advertising in Germany in 2021
* The source interviewed 900 respondents from eight countries. No separate number of respondents was provided for Germany. The source does not provide information about the type of survey used or the date of survey. The date provided is the publication date.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Xandr. (January 28, 2021). Challenges most likely to impact connected TV (CTV) advertising in Germany in 2021 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1225488/challenges-connected-tv-advertising-germany/
Xandr. "Challenges most likely to impact connected TV (CTV) advertising in Germany in 2021." Chart. January 28, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1225488/challenges-connected-tv-advertising-germany/
Xandr. (2021). Challenges most likely to impact connected TV (CTV) advertising in Germany in 2021. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1225488/challenges-connected-tv-advertising-germany/
Xandr. "Challenges Most Likely to Impact Connected Tv (Ctv) Advertising in Germany in 2021." Statista, Statista Inc., 28 Jan 2021, https://www.statista.com/statistics/1225488/challenges-connected-tv-advertising-germany/
Xandr, Challenges most likely to impact connected TV (CTV) advertising in Germany in 2021 Statista, https://www.statista.com/statistics/1225488/challenges-connected-tv-advertising-germany/ (last visited December 22, 2024)
Challenges most likely to impact connected TV (CTV) advertising in Germany in 2021 [Graph], Xandr, January 28, 2021. [Online]. Available: https://www.statista.com/statistics/1225488/challenges-connected-tv-advertising-germany/
