Gift-giving preferences among high-net-worth Chinese 2020

Published by
Xin Ou,
Feb 23, 2024
According to a survey on high-net-worth Chinese in November 2020, alcoholic products was the most preferred choice regarding gift-giving among those surveyed, with over 80 percent of respondents saying so. Around 64 percent of respondents chose cigarette and tea when giving gifts.

Leading choices preferred by high-net-worth individuals regarding gift-giving in China as of November 2020

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Release date

November 2020

Region

China

Survey time period

as of November 2020

Number of respondents

600 respondents

Special properties

multiple answers allowed

Method of interview

Questionnaire and personal interview

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