According to a survey conducted in 2020 among Chinese respondents, nearly 85 percent of the respondents learned mother and kid-related information from maternal and infant platforms. Around one-third of respondents acquired such knowledge via WeChat groups.
Leading channels to find maternity and infant related information in China in 2020
The survey was conducted among respondents who were:
9.5 percent aged older than 35 years, 28.8 percent aged between 31 to 35 years, 42 percent aged between 26 and 30 years, and 19.7 percent aged 25 years or younger.
10.7 percent from first-tier cities, 19.5 percent from new first-tier cities, 18.8 percent from second-tier cities, 23.7 percent from third-tier cities, 18.7 percent from fourth-tier cities, and 8.6 percent from fifth-tier cities.
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199IT. (March 26, 2021). Leading channels to find maternity and infant related information in China in 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1225391/china-leading-channels-for-finding-maternal-and-infant-related-information/
199IT. "Leading channels to find maternity and infant related information in China in 2020." Chart. March 26, 2021. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1225391/china-leading-channels-for-finding-maternal-and-infant-related-information/
199IT. (2021). Leading channels to find maternity and infant related information in China in 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1225391/china-leading-channels-for-finding-maternal-and-infant-related-information/
199IT. "Leading Channels to Find Maternity and Infant Related Information in China in 2020." Statista, Statista Inc., 26 Mar 2021, https://www.statista.com/statistics/1225391/china-leading-channels-for-finding-maternal-and-infant-related-information/
199IT, Leading channels to find maternity and infant related information in China in 2020 Statista, https://www.statista.com/statistics/1225391/china-leading-channels-for-finding-maternal-and-infant-related-information/ (last visited December 22, 2024)
Leading channels to find maternity and infant related information in China in 2020 [Graph], 199IT, March 26, 2021. [Online]. Available: https://www.statista.com/statistics/1225391/china-leading-channels-for-finding-maternal-and-infant-related-information/
