Most valuable brands APAC 2023, by brand value

Published by K. Tran, Sep 18, 2024

In 2023, Samsung Group of South Korea had the highest brand value in the Asia-Pacific region, at 99.66 billion U.S. dollars, followed by brands from China. The highest valued brand in China was ICBC at 69.55 billion U.S. dollars.

Most valuable brands in the Asia-Pacific region in 2023, by brand value (in billion U.S. dollars)

CharacteristicBrand value in billion U.S. dollars
Samsung Group (South Korea) 99.66
ICBC (China) 69.55
TikTok/Douyin 65.7
China Construction Bank (China) 62.68
State Grid (China) 58.85
Agricultural Bank of China (China) 57.69
Toyota (Japan) 52.49
WeChat (China) 50.25
Moutai (China) 49.74
Bank of China (China) 47.34
Ping An (China) 44.7
Huawei (China) 44.29
China Mobile (China) 43.38
Showing entries 1 to 13 (30 entries in total)
Created with Highcharts 7.2.2Brand value in billion U.S. dollars99.6699.6669.5569.5565.765.762.6862.6858.8558.8557.6957.6952.4952.4950.2550.2549.7449.7447.3447.3444.744.744.2944.2943.3843.3838.0638.0636.5936.5934.9634.9631.931.930.7230.7230.5430.5430.2930.2929.6529.6527.2527.2527.1527.1526.3826.3824.5424.5424.2224.2223.8823.8822.5422.5421.5621.5621.2621.26Samsung Group (South Korea)ICBC (China)TikTok/DouyinChina Construction Bank (China)State Grid (China)Agricultural Bank of China (China)Toyota (Japan)WeChat (China)Moutai (China)Bank of China (China)Ping An (China)Huawei (China)China Mobile (China)Tencent (China)NTT Group (Japan)Mitsubishi Group (Japan)CSCEC (China)Mitsui (Japan)Taobao (China)Wuliangye (China)PetroChina (China)Hyundai Group (South Korea)Sinopec (China)TATA Group (India)China Merchants Bank (China)Honda (Japan)Sumitomo Group (Japan)SK Group (South Korea)TSMC (China)LG Group (South Korea)
0102030405060708090100110

© Statista 2025
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

March 2024

Region

Asia, APAC

Survey time period

2023

Supplementary notes

Values have been rounded.

The source did not provide a release date, so the release date is the date of the last access. 

Citation formats
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Register now
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Leading companies trust Statista:
paypal google adobe pg samsung telekom

Related reports: Available to download in PDF or PPTX format

All datain one format
All data
in one format
Brand value
  • 37 page/s
  • English
  • pptx
  • Detailed references

Everything on "Brand value" in one document: edited and divided into chapters, including detailed references.

Go to report
Further reports
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on " Brand value "

Other statistics that may interest you Brand value

Global overview

5

Regional overview

6

Leading countries

8

Industry leaders

8

Further related statistics

17

Discover Statista

Need help with using Statista for your research? Tutorials and first steps

Further Content: You might find this interesting as well

Statistics

Topics

Brand valueAppleAmazonNvidiaSemiconductors
Do you have any questions about our business solutions?

We provide you with detailed information about our Professional Account.

All features, all contents, at all times: Learn more about our professional solutions.

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Register now
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

Professional Account

For teams of up to 5 people
$1,299 USD
per month, billed annually 1
Buy now
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how Statista can support your business.