VKontakte (or VK) was the most commonly used social network among DIY stores in Russia in 2020, with 93 percent of such stores having a VK account. Next was Facebook, where around 80 percent of home improvement shops were registered.
Share of do it yourself (DIY) stores using social media in Russia in 2020, by platform
Characteristic
Share of registered stores
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Data Insight (RU). (March 15, 2021). Share of do it yourself (DIY) stores using social media in Russia in 2020, by platform [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1223450/social-media-channels-used-by-diy-stores-in-russia-by-platform/
Data Insight (RU). "Share of do it yourself (DIY) stores using social media in Russia in 2020, by platform." Chart. March 15, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1223450/social-media-channels-used-by-diy-stores-in-russia-by-platform/
Data Insight (RU). (2021). Share of do it yourself (DIY) stores using social media in Russia in 2020, by platform. Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1223450/social-media-channels-used-by-diy-stores-in-russia-by-platform/
Data Insight (RU). "Share of Do It Yourself (Diy) Stores Using Social Media in Russia in 2020, by Platform." Statista, Statista Inc., 15 Mar 2021, https://www.statista.com/statistics/1223450/social-media-channels-used-by-diy-stores-in-russia-by-platform/
Data Insight (RU), Share of do it yourself (DIY) stores using social media in Russia in 2020, by platform Statista, https://www.statista.com/statistics/1223450/social-media-channels-used-by-diy-stores-in-russia-by-platform/ (last visited July 22, 2024)
Share of do it yourself (DIY) stores using social media in Russia in 2020, by platform [Graph], Data Insight (RU), March 15, 2021. [Online]. Available: https://www.statista.com/statistics/1223450/social-media-channels-used-by-diy-stores-in-russia-by-platform/