Leading mobile game genre reach in select countries 2019

Published by
J. Clement,
Apr 30, 2021
As of December 2019, puzzle gaming apps were the most popular mobile gaming genre in the United States with a 63 percent usage reach among mobile gaming audiences. Mobile puzzle games were also particularly popular with mobile gamers in the UK.

Reach of leading mobile gaming genres in selected countries from November to December 2019

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Sources

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Release date

August 2020

Region

Worldwide

Survey time period

November to December 2019

Number of respondents

13,412 respondents

Age group

18 years and older

Special properties

mobile gamers

Supplementary notes

According to the source, Japan was not included in the analysis of Hyper-Casual games "due to low penetration, where Hyper-Casual games only account for .04% of revenue and 1% of downloads"

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Statistics on " Gaming monetization "

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Overview

6

Free-to-play (F2P) games

5

Premium games

7

In-game purchases

8

In-game advertising

6

Gaming subscriptions

7

In-game monetization leaders

7

Spotlight: continuous monetization through live service games

8

Further related statistics

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Statistics

Topics

Mobile gaming in FranceMobile gaming market in the United StatesMobile gaming in Japan
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