A survey conducted in 2020 suggested that there was a 26 percent increase in usage of group buying for online shopping among shoppers in Hong Kong, and to a lesser extent in Taiwan and Macao. On the other hand, a fairly considerable number of respondents across all three markets stated that they had no experience with shopping via group buys, accounting for 23 percent in Hong Kong, 34 percent in Macao, and 23 percent in Taiwan.
Share of consumers who changed their usage of online group buying during coronavirus COVID-19 in Hong Kong, Macao, and Taiwan as of August 2020
According to the source, the survey was conducted with 1,600 consumers living in Hong Kong, Macao and Taiwan.
For Hong Kong and Taiwan, the surveys were done using online access panels, whereas in Macao, interviews were conducted face-to-face, via street intercepts.
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Visa Inc.. (December 10, 2020). Share of consumers who changed their usage of online group buying during coronavirus COVID-19 in Hong Kong, Macao, and Taiwan as of August 2020 [Graph]. In Statista. Retrieved December 22, 2024, from https://www.statista.com/statistics/1222866/hong-kong-macao-taiwan-changes-in-usage-of-group-buys-during-covid/
Visa Inc.. "Share of consumers who changed their usage of online group buying during coronavirus COVID-19 in Hong Kong, Macao, and Taiwan as of August 2020." Chart. December 10, 2020. Statista. Accessed December 22, 2024. https://www.statista.com/statistics/1222866/hong-kong-macao-taiwan-changes-in-usage-of-group-buys-during-covid/
Visa Inc.. (2020). Share of consumers who changed their usage of online group buying during coronavirus COVID-19 in Hong Kong, Macao, and Taiwan as of August 2020. Statista. Statista Inc.. Accessed: December 22, 2024. https://www.statista.com/statistics/1222866/hong-kong-macao-taiwan-changes-in-usage-of-group-buys-during-covid/
Visa Inc.. "Share of Consumers Who Changed Their Usage of Online Group Buying during Coronavirus Covid-19 in Hong Kong, Macao, and Taiwan as of August 2020." Statista, Statista Inc., 10 Dec 2020, https://www.statista.com/statistics/1222866/hong-kong-macao-taiwan-changes-in-usage-of-group-buys-during-covid/
Visa Inc., Share of consumers who changed their usage of online group buying during coronavirus COVID-19 in Hong Kong, Macao, and Taiwan as of August 2020 Statista, https://www.statista.com/statistics/1222866/hong-kong-macao-taiwan-changes-in-usage-of-group-buys-during-covid/ (last visited December 22, 2024)
Share of consumers who changed their usage of online group buying during coronavirus COVID-19 in Hong Kong, Macao, and Taiwan as of August 2020 [Graph], Visa Inc., December 10, 2020. [Online]. Available: https://www.statista.com/statistics/1222866/hong-kong-macao-taiwan-changes-in-usage-of-group-buys-during-covid/