In the first half of 2021, open programmatic connected TV (CTV) advertising in the Europe, Middle East, and Africa (EMEA) region attracted 2.4 billion U.S. dollars in spending. That constitutes a 100 percent increase from the 1.2 billion reported in the first half of 2020.
Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021
(in billion U.S. dollars)
Characteristic
Spending in billion U.S. dollars
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Pixalate. (December 2, 2021). Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved July 22, 2024, from https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/
Pixalate. "Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars)." Chart. December 2, 2021. Statista. Accessed July 22, 2024. https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/
Pixalate. (2021). Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: July 22, 2024. https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/
Pixalate. "Open Programmatic Connected Tv (Ctv) Advertising Spending in The Europe, Middle East, and Africa (Emea) Region from 1st Half 2019 to 1st Half 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 2 Dec 2021, https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/
Pixalate, Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/ (last visited July 22, 2024)
Open programmatic connected TV (CTV) advertising spending in the Europe, Middle East, and Africa (EMEA) region from 1st half 2019 to 1st half 2021 (in billion U.S. dollars) [Graph], Pixalate, December 2, 2021. [Online]. Available: https://www.statista.com/statistics/1221441/ctv-ad-spend-emea/