In 2022, the highest digital advertising fraud or sophisticated invalid traffic rate was reported in Latin America, with 1.5 percent. It was followed by the EMEA region (Europe, Middle East, and Africa), whose fraud rate stood at 1.2 percent.
Digital advertising fraud/sophisticated invalid traffic rate worldwide in 2022, by region
Characteristic
Fraud rate
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DoubleVerify. (May 18, 2023). Digital advertising fraud/sophisticated invalid traffic rate worldwide in 2022, by region [Graph]. In Statista. Retrieved August 25, 2024, from https://www.statista.com/statistics/1221427/digital-advertising-fraud-rate-region/
DoubleVerify. "Digital advertising fraud/sophisticated invalid traffic rate worldwide in 2022, by region." Chart. May 18, 2023. Statista. Accessed August 25, 2024. https://www.statista.com/statistics/1221427/digital-advertising-fraud-rate-region/
DoubleVerify. (2023). Digital advertising fraud/sophisticated invalid traffic rate worldwide in 2022, by region. Statista. Statista Inc.. Accessed: August 25, 2024. https://www.statista.com/statistics/1221427/digital-advertising-fraud-rate-region/
DoubleVerify. "Digital Advertising Fraud/Sophisticated Invalid Traffic Rate Worldwide in 2022, by Region." Statista, Statista Inc., 18 May 2023, https://www.statista.com/statistics/1221427/digital-advertising-fraud-rate-region/
DoubleVerify, Digital advertising fraud/sophisticated invalid traffic rate worldwide in 2022, by region Statista, https://www.statista.com/statistics/1221427/digital-advertising-fraud-rate-region/ (last visited August 25, 2024)
Digital advertising fraud/sophisticated invalid traffic rate worldwide in 2022, by region [Graph], DoubleVerify, May 18, 2023. [Online]. Available: https://www.statista.com/statistics/1221427/digital-advertising-fraud-rate-region/