The world's leading tobacco companies have been increasing their market share in the e-cigarettes and vaping market in recent years. Back in 2014, the global electronic cigarette market was still controlled by independent companies, which held an 82 percent market share. As of 2021, this share decreased to just over 60 percent.
Market share of e-cigarettes worldwide from 2014 to 2021, by company
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Tobacco Tactics. (November 8, 2022). Market share of e-cigarettes worldwide from 2014 to 2021, by company [Graph]. In Statista. Retrieved January 02, 2025, from https://www.statista.com/statistics/1221266/global-e-cigarette-market-share-by-company/
Tobacco Tactics. "Market share of e-cigarettes worldwide from 2014 to 2021, by company." Chart. November 8, 2022. Statista. Accessed January 02, 2025. https://www.statista.com/statistics/1221266/global-e-cigarette-market-share-by-company/
Tobacco Tactics. (2022). Market share of e-cigarettes worldwide from 2014 to 2021, by company. Statista. Statista Inc.. Accessed: January 02, 2025. https://www.statista.com/statistics/1221266/global-e-cigarette-market-share-by-company/
Tobacco Tactics. "Market Share of E-cigarettes Worldwide from 2014 to 2021, by Company." Statista, Statista Inc., 8 Nov 2022, https://www.statista.com/statistics/1221266/global-e-cigarette-market-share-by-company/
Tobacco Tactics, Market share of e-cigarettes worldwide from 2014 to 2021, by company Statista, https://www.statista.com/statistics/1221266/global-e-cigarette-market-share-by-company/ (last visited January 02, 2025)
Market share of e-cigarettes worldwide from 2014 to 2021, by company [Graph], Tobacco Tactics, November 8, 2022. [Online]. Available: https://www.statista.com/statistics/1221266/global-e-cigarette-market-share-by-company/
