Hungary: alcoholic drinks revenue 2014-2027

Over the last two observations, the revenue is forecast to significantly increase in all segments. Especially notable is the remarkably robust growth observed in the Alcoholic Drinks segment as we approach the end of the forecast period. This value, reaching 197.1 million U.S. dollars, stands out significantly compared to the average changes, which are estimated at 65.7 million U.S. dollars.

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Revenue of alcoholic drinks market in Hungary from 2014 to 2027 (in million U.S. dollars)

Characteristic	Alcoholic Drinks	Beer	Spirits	Wine	Cider, Perry & Rice Wine	Hard Seltzer
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Supplementary notes

Data provided by Statista Market Insights are estimates.

Definition:

The Alcoholic Drinks market includes all alcoholic beverages that are produced by fermentation or distillation.

Structure:

The market is further divided into five main segments:

Beer encompasses fermented beverages based on malt. The Beer segment is further divided into the subsegments Alcoholic Beer and Non-Alcoholic Beer.
Spirits encompasses alcoholic beverages that are produced through the distillation of wine, fermented fruits, or grains. The Spirits segment is further divided into the subsegments Whisky, Vodka, Rum, Gin, Brandy, and Liqueurs & Other Spirits.
Wine encompasses all fermented juices made from grapes. The Wine segment is further divided into Still Wine (Red Wine, White Wine, and Rosé Wine), Sparkling Wine, and Fortified Wine.
Cider, Perry & Rice Wine encompass all wines made from fruits other than grapes, grains, or other plants.
Hard Seltzer encompasses alcoholic beverages made with carbonated water, alcohol, and often fruit flavoring.

Additional Information:

The market comprises revenue and average revenue per capita, volume and average volume per capita, price per unit (per liter), and sales channels. The market encompasses sales (at-home sales, out-of-home sales, and eCommerce sales) to private end customers (B2C).

The at-home market encompasses sales via super- and hypermarkets, convenience stores or similar channels.
The out-of-home market encompasses sales to hotels, restaurants, catering, cafés, bars, and similar hospitality service establishments.
The eCommerce share includes the sale of physical goods via digital channels. However, online sales attributable to out-of-home consumption of alcoholic beverages are not included. Online sales are also displayed in the eCommerce subsegment Alcoholic Drinks of Digital Market Insights.

The price per unit refers to liter as a base unit, and the average price is a combination of the at-home and out-of-home prices, including all sales and consumption taxes. Per capita figures refer to the whole population.
Key players include Anheuser-Busch InBev, Heineken, Diageo, Kirin Holdings, and Molson Coors.
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