Device used for online travel agency India 2023, by gender

Published by Statista Research Department, Sep 5, 2023
According to a survey by Rakuten Insight on online travel agencies (OTA) conducted in June 2023, 76 percent of female and male respondents used a smartphone to access an OTA. Tablet is the least used device across both gender groups.
Online travel agencies are online platforms like Agoda, Skyscanner, Booking.com, or TripAdvisor that offer a wide range of tourism services.

Device used to access online travel agencies in India as of June 2023, by gender

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Release date

August 2023

Region

India

Survey time period

June 12 to 30, 2023

Number of respondents

16,741 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

The survey question was: "What device(s) did you use to purchase or book tickets/services on the online travel agency?"

Multiple answers possible.

Gender breakdowns:
Female: 7,083 respondents
Male: 9,658 respondents

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