Share of Gen Z and Millennials who watch mobile video daily 2019-2020, by video form
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In 2020, the vast majority of Generation Z and Millennials respondents in the United States, at 82 percent, stated that they watched user-generated short-form daily. This was an increase of 11 percent from the previous year, when the share was at 71 percent. Long-form TV experienced the highest increase in daily users, counting ten percent of respondents in 2019 and 52 percent in 2020.
