According to a survey conducted among Chinese respondents, around 61 percent of consumers said they would increase their online shopping on Taobao during the Chinese New Year in 2021, compared to the previous year. In the meantime, about half of the respondents would add their spending on Pinduoduo.
Share of consumers increasing online spending during Spring Festival compared to the previous year in China as of January 2021, by platforms
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Kantar. (February 9, 2021). Share of consumers increasing online spending during Spring Festival compared to the previous year in China as of January 2021, by platforms [Graph]. In Statista. Retrieved December 23, 2024, from https://www.statista.com/statistics/1215529/china-share-of-consumers-increasing-their-spring-festival-online-spending-by-platform/
Kantar. "Share of consumers increasing online spending during Spring Festival compared to the previous year in China as of January 2021, by platforms." Chart. February 9, 2021. Statista. Accessed December 23, 2024. https://www.statista.com/statistics/1215529/china-share-of-consumers-increasing-their-spring-festival-online-spending-by-platform/
Kantar. (2021). Share of consumers increasing online spending during Spring Festival compared to the previous year in China as of January 2021, by platforms. Statista. Statista Inc.. Accessed: December 23, 2024. https://www.statista.com/statistics/1215529/china-share-of-consumers-increasing-their-spring-festival-online-spending-by-platform/
Kantar. "Share of Consumers Increasing Online Spending during Spring Festival Compared to The Previous Year in China as of January 2021, by Platforms." Statista, Statista Inc., 9 Feb 2021, https://www.statista.com/statistics/1215529/china-share-of-consumers-increasing-their-spring-festival-online-spending-by-platform/
Kantar, Share of consumers increasing online spending during Spring Festival compared to the previous year in China as of January 2021, by platforms Statista, https://www.statista.com/statistics/1215529/china-share-of-consumers-increasing-their-spring-festival-online-spending-by-platform/ (last visited December 23, 2024)
Share of consumers increasing online spending during Spring Festival compared to the previous year in China as of January 2021, by platforms [Graph], Kantar, February 9, 2021. [Online]. Available: https://www.statista.com/statistics/1215529/china-share-of-consumers-increasing-their-spring-festival-online-spending-by-platform/
